Amy Serafin is the Marketing Director and President of Media Shark and has over 15 years of experience in marketing and media, working for small companies as well as a couple Fortune 500 companies. Before she launched Media Shark in 2009, she was Marketing Manager for FOX Sports Arizona. During her time at FOX (News Corp.), Amy observed how rapidly marketing, media and technology were evolving, and at such a fast pace that large companies couldn't maneuver quickly enough to adapt to the changes. She also noticed that small companies were overwhelmed by the emerging marketing and media mediums and simply didn’t know how to adjust their business or marketing strategies to align with the new social norms.
Amy’s goal with Media Shark is to help companies large and small find the best strategies and mediums to get their message through the marketing clutter and to their current and potential customers.